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This IDC study provides information and analysis from line-of-business (LOB) managers in both software vendor and SI/consulting firms regarding the value and function of alliances. Questions asked include:
What are LOB managers' perceptions of their alliances competencies and the competencies of their organizations? How important do they consider these competencies to business success?
What market opportunities are considered by business managers to be the most alliance dependant, and which of these are the highest priorities?
"For line-of-business executives, alliances are becoming an increasingly important business competency," said Stephen Graham, group vice president, IDC. "IDC's research clearly shows growing pressure being put on central alliance groups to continually evolve to meet the needs of their internal business constituents."
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