The Yankee Group Anywhere Consumer:
2007 Canadian Penetration and Usage
Survey provides an in-depth view of market
performance metrics and consumer adoption
behavior for mobile, broadband, internet, fixed
voice and TV markets. Specific topics covered
include:
- How consumers use and pay for mobile,
fixed voice, broadband and devices
- Level of services bundling adoption
- Applications and services adoption and
usage frequency on mobile networks
- Digital home equipment and networking
adoption trends
- A breakdown of mobile churn behavior
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