This IDC study presents an analysis and a five-year forecast for the elearning services market in the Asia/Pacific (excluding Japan) or APEJ region. It highlights the need to integrate elearning with the respective IT solutions, and the benefits vendors would gain from the total value-based selling approach.

eLearning in APEJ is continuing its strong growth (albeit from a lower base). Despite the strong growth experienced in the user spending, pure-play elearning vendors are facing stiff competition from both the technology owners and IT solution providers. Both the IT solution providers and technology owners are increasingly bundling elearning services as a required feature of the total solution.

"Vendors need to make sure that the elearning content being provided is aligned closely to the other IT spending patterns and to the overall corporate drive to improve operational efficiency," says Venu Reddy, senior manager, IDC Asia/Pacific.