This IDC study examines mobile and wireless technology usage and adoption trends amongst Australia businesses, based on IDC's annual Enterprise Telecommunications Survey. It discusses the use of cellular voice and non-voice services, mobile device adoption, as well as preferred cellular SPs. The study also includes trends on business landline substitution through the use of mobile phones, WLAN (WiFi), and wireless broadband (pre-WiMAX), fixed-to-mobile convergence (FMC), and multi-mode converged mobile devices.

"Australia businesses are replacing around one in 10 landline calls with their mobiles," observes Hazel Tan, senior analyst, Mobile and Wireless Solutions, IDC Australia. She adds that, "on average two in 10 business calls are made from mobiles within the office rather than landlines. This signifies a good opportunity for landline substitution growth in the competitive Australia telecommunications market. Hence, mobile carriers and their solution partners that are looking for long-term competitive advantages should go beyond price-based competition and be opportunistic to be first to market by offering innovative products based on the emerging technologies such as the FMC."