Bank of America Drives a Half-Million Customers to Web-Based Mobile Banking:

	Research Index \| Publishers \| My Account \| Contact Us \| About MindBranch
	Welcome Guest (Login/Register) \| 0 items

Advanced Search > | Tips >

Contact a
Research Assistant
US 800-774-4410
or +1-240-747-3094
Search Assistance >

Bank of America Drives a Half-Million Customers to Web-Based Mobile Banking

Published Date: November 2007

Published By: TowerGroup

Page Count: 10

Order Code: R301-1349

Questions About This Report

E-mail a Colleague

Printable Page

Fax Your Order

Description

Table of Contents

Search Inside
this Report

Similar
Products

Every top-tier US bank is in the process of investigating, evaluating, piloting, launching, or (if mobile banking is already launched) supporting a mobile banking platform. In May 2007, Bank of America launched its in-house-developed, mobile browser-based consumer mobile banking platform. This TowerGroup Research Note explores Bank of America's mobile banking development effort, technology decisions, customer rollout, and preliminary consumer mobile banking results.

Similar Products

• The Alternative Payment Systems Industry in the U.S.

Published Jun 2008 by Packaged Facts

• One If by Internet, Two If by Mobile Phone: Remote Consumer Deposits Are Coming to US Banks

Published Mar 2008 by TowerGroup

• Online corporate banking has evolved (Strategic Focus)

Published Mar 2008 by Datamonitor

• SunTrust Online Courier: A Case Study in Event-Based Delivery of Cash Management Information

Published Mar 2008 by TowerGroup

• Is It a Happy First Birthday for Back Office Conversion?

Published Mar 2008 by TowerGroup

• Net Metrics: Consumer Usage of On-Line Aggregators, Brokers and Other Intermediaries in UK Banking