Beer in China 2010: A Market Analysis: Industry Research Report

Beer in China 2010: A Market Analysis

Published Date: February 2010

Published By: Access Asia

Page Count: 205

Order Code: R231-629

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REPORT COVERAGE

This report reviews characteristics, trends and developments over the 2003 to 2009 period in the beer market and industry of the People’s Republic of China, and gives forecasts of market performance to 2015. The emphasis is on the retail market and the major industry players.

The report covers the following sectors:

Standard lagers;
Draft beers;
Other beers.

KEY REPORT FEATURES

This recently updated report includes:

An overview of China’s total food market with sales statistics up to 2009;
The total value and volume of the retail and HoReCa beer market up to 2009;
The value and volume of retail and HoReCa beer sales, including by product sector, up to 2009;
Volume & value forecast the beer market in China up to 2015;
The beer market background and current issues;
Marketing & distribution;
Production and international trade data up to 2009;
SWOT analysis
Key manufacturer profiles
Key contacts & trade events;
Overview of China’s demographics and macroeconomics.