Canada B2C E-Commerce: Industry Research Report

Canada B2C E-Commerce

Published Date: January 2007

Published By: eMarketer

Page Count: 18

Order Code: R203-462

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Attention: Online Marketers, Advertising Agencies, Retailers and Software, Hardware and Internet Providers.

The Canada B2C E-Commerce report analyzes the forces that are finally Ñ opening up the Canadian online retail market.

Statistics Canada found that 57% of Internet users like to window shop online, while a quarter less are willing to buy online. But Canadians are relatively comfortable buying services such as event tickets and travel reservations online, and comScore reported that experienced online shoppers up North are now venturing into expensive product categories.

In fact, Canadians are poised to double their online spending for retail goods from $8 billion this year to $16 billion by 2009.

Key questions the "Canada B2C E-Commerce" report answers:
* What is the current state of Canada's retail e-commerce market?
* How large is the market currently?
* What is the potential size of the market?
* What critical factors are driving Canadian e-commerce?
* What factors are still holding development back?
* And many others...

eMarketer Reports On-Target and Up-to-Date

The Canada B2C E-Commerce report aggregates the latest data from leading marketing and communications researchers with eMarketer numbers, projections and analysis to provide the information you need to make the right business decision right when you need to.

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