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Home > Internet > E-Commerce > Business to Business
Four Case Studies in B2B Innovation (DuPont, John Deere, Novartis, Shell)
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| Published Date:
May 2008
Published By:
Futurethink
Page Count:
64
Order Code:
R3579-12
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This bundled report contains four innovation case studies, and focus on the innovation efforts of DuPont, John Deere, Novartis, and Shell. These four companies have consistently defined the cutting-edge in B2B innovation.
In the John Deere case study (16 pages), you'll see how the company has been consistently investing in new ideas for more than fifty years. This long-standing commitment to innovation at a strategic business level has delivered impressive results. John Deere is the world’s top manufacturer of agricultural and forestry equipment, and a leading supplier in lawn care, construction equipment, heavy equipment engines, and the supporting financial services. The company remains on the forefront of technology for the industry, and John Deere products consistently receive worldwide recognition for innovation in performance and design. But how exactly does a 170 year-old company stay ahead of its younger competitors? Read on to discover some of John Deere’s secrets and learn how they might apply to your organization
In the Novartis case study (18 pages), you'll discover the secrets behind the company's commitment to innovation. Novartis’ mission is to discover, develop and successfully market innovative products to treat patients, ease suffering, and enhance the quality of life. Learn what's behind this leading light of the pharmaceutical industry.
In the DuPont case study (15 pages), you'll see how the company has expanded their vision and grown from “just a chemical company” to become a “miracle of sciences company.” DuPont puts science to work by creating sustainable solutions essential to a better, safer, healthier life for people everywhere. Operating in more than 70 countries, DuPont offers a wide range of innovative products and services for markets including agriculture and food, building and construction, communications, and transportation.Among DuPont’s many breakthrough products that have become household names are: Cellophane®, Nylon®, Teflon®, Lycra®, Kevlar®, and many others. These discoveries were made possible by DuPont’s longstanding commitment both to innovation, and fostering a culture that encourages experimentation and collaboration.
In the Shell case study (15 pages), you'll see how the company has stayed innovative and built an operation that exists in 140 countries and employs more than 112,000 people. Shell is involved in transporting and trading oil and gas, marketing natural gas, producing and selling fuel for motor vehicles, ships and planes, generating electricity, and providing energy efficiency advice. One of Shell’s key success factors has been its ability to create a well-defined approach for innovation that helps it to continually gather, identify and cultivate new ideas.
Please note: This is delivered as a Zip file.
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