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Home > Computers and Information Technology > Media & Internet > Video/Audio Technology
The Changing Face of Studio Video Sales: Grow New Markets, Push High Definition, Get Interactive
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| Published Date:
November 2005
Published By:
In-Stat
Page Count:
91
Order Code:
R97-2138
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The major Hollywood studios are facing a changing landscape for the consumption of their home video products.
Sony Corporation is “betting the farm” on High Definition TV and HDTV products, including the next-generation Blu-Ray disc format. Sony’s strategy may be strong enough to drive them into a dominating position for the future of digital home entertainment, and the other major Hollywood studios may simply be along for the ride.
Microsoft and Intel are also lobbying strongly to play a part, with their Connected Digital Home solutions. Microsoft and Intel have voiced strong support for HD-DVD.
Nobody can be sure how it is all going to play out.
By 2009, our forecast model predicts a worldwide retail value of
US$ 50 Billion, with a Compound Annual Growth Rate of 5.4% for annual sales value of Hollywood Video Content sold at retail. The DVD value will hold its own, but much of the growth will be due to:
- Portable Player products
- Next-Generation optical discs
- Movie & TV Downloads
We expect the three alternative delivery formats to gain momentum in 2006, and continue growing through 2009. The coming few years will be very interesting ones for the Hollywood studios.
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