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Home  > Computers and Information Technology  >  Software  >  CRM & Customer Service

China Customer Relationship Management Applications 2004-2008 Forecast and Analysis


Published Date: June 2004
Published By: IDC
Page Count: 19
Order Code: R104-15792
 
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This IDC study is divided into four main parts ? customer relationship management (CRM) applications market observations, market size, market drivers and inhibitors, and a market competitive analysis ? which provide an overview of market dynamics and development trends in the CRM applications market for the period of 2003?2008. It covers the competitive positioning of the leading vendors in the overall 2003 CRM applications market in China and provides a software revenue breakdown by industry, geographic area, and customer size as well as the future outlook for China's CRM applications market.

"China's CRM market in 2003 was going well, driven by vendor performance, favorable government policy, and the entire IT market's recovery," said Vivian Li, Software and Service team analyst. "However, there are still many weaknesses in this market that serve as inhibitors, such as lack of professional IT people and successful experience and cases."


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