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Home  > Computers and Information Technology  >  Computer Technology & Equipment  >  Imaging and Printers

Developing a Strategic Marketing Plan…The First Step


Published Date: June 2009
Published By: InfoTrends
Page Count: 28
Order Code: R290-709
 
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Having a good strategic marketing plan has never been more important than it is in today’s hostile and complex competitive business environment. Often, it can be the difference between success and failure. This document will provide a “how to” perspective on building a strategic marketing plan as well as case histories from digital service providers that are evolving marketing strategies.

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