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2006 Development of the Japanese Mobile Phone Market and Industry


Published Date: August 2006
Published By: Market Intelligence Center
Page Count: 30
Order Code: R751-93
 
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In 2005, Japanese mobile phone subscribers topped 90 million, with the market gradually entering the saturation stage as the penetration rate hit 74%. Meanwhile, the Japanese mobile phone market reached a scale of 44.9 million units, 73% of which were 3G models. Japanese mobile phone vendors also encountered a bottleneck in overseas markets, as evidenced by Toshiba, Panasonic, NEC, and Mitsubishi withdrawing from the Chinese market or value-line market and shifting to consolidate the Japanese market. With the fierce competition in Japanese and overseas markets, the Japanese mobile phone market is expected to see a series of M&A activities in 2006. This report will review the performance of the Japanese mobile phone industry in 2005 and the first quarter of 2006, and analyze its development in 2006.

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