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Economic Outlook: Business Intelligence (Market Focus)


Published Date: June 2007
Published By: Datamonitor
Page Count: 24
Order Code: R313-23942
 
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Introduction

The opportunities in the Business Intelligence market are growing, mainly driven by positive developments in adjacent markets. The convergence of BI with additional enterprise applications is resulting in new opportunities but also in aggressive market consolidation.

Scope

  • Provides an overview of the current state of the business intelligence market.
  • Uncovers the underlying market factors shaping the business intelligence market.
  • Discusses the competitive landscape, potential vendor strategies and market forecast predictions.


  • Highlights

    Business intelligence is a mature market that is continuously evolving. The adoption rates are not very high, but the investment levels and the volume of demand are growing, albeit not equally across the enterprise size-bands.

    The market is shaped primarily by convergence with neighbouring technology areas, particularly enterprise applications and by the ongoing cycles of consolidation, commoditization and innovation.

    Driven by the attempts to derive further value from enterprise applications and the growing volume of data they generate, demand for business intelligence is set for further growth. Datamonitor estimated the market to be worth around US$4 billion in 2006, and predicts that the market size will double by 2012.

    Reasons to Purchase

  • Understand the primary market trends behind the business intelligence market.
  • Develop short- and medium-term strategies to position your solution within the changing business intelligence market.
  • Align your go-to-market strategies with the current market opportunities and the long-term trends in the business intelligence market.

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