Economic Outlook: Desktop management (Market Focus): Industry Research Report

Economic Outlook: Desktop management (Market Focus)

Published Date: September 2007

Published By: Datamonitor

Page Count: 19

Order Code: R313-26245

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Description

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Introduction

Effective management of the desktop assets has long been high on the list of enterprise IT priorities. Today, both the composition and the role of the enterprise desktop estate is changing. In this brief, Datamonitor provides an analysis of the main trends affecting the market for desktop management applications and advises vendors on how to respond to the changing market conditions.

Scope

Discusses the key trends impacting the current state of the desktop management market. Analyzes current penetration rates and investment plans across market segments. Discusses the dominant supply and demand drivers and vendor go-to-market strategies.

Highlights

Desktop management is an important and widely used IT infrastructure management technology. The penetration rate is high and although the volume of enterprises planning investment in desktop management solutions is marked, investment is declining. The changing composition of desktop estates and operating system upgrades may provide desktop management vendors with fresh opportunities in the next two years. However, long term technology trends of decreased reliance on desktop computing will pose a serious challenge for desktop management solution providers. Although most of the spending in absolute terms will still be concentrated within larger enterprises, the demand within smaller enterprises will grow. Vendors need to consider the optimal way to meet the demand in different industry verticals, particularly those that do not rely as heavily on conventional desktop computing.

Reasons to Purchase

Understand the primary market trends behind the desktop management market. Identify long term technology and business trends that are shaping the market for desktop management solutions. Evaluate sales opportunities for your desktop management or desktop services offering and formulate go-to-market strategies accordingly.

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