US food container demand to reach $25 billion in 2013 US food container demand is projected to reach $25 billion in 2013. Gains will be based on an expanding population base, real growth (albeit decelerated) in disposable personal income, smaller household sizes, consumer demand for foods offering a combination of convenience and value, and trends toward value-added packaging providing enhanced freshness protection and convenience of use. Unit expansion will be aided by the growing popularity of single-serving packaging, such as plastic cups and pouches, in an increasing range of applications, with such formats increasingly chosen to meet consumer demand for food products offering convenience and portability.
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