While the captive model continues to be robust, recent market forces are raising questions about the health and relevance of the model. These market forces along with increasing expectations from parent organizations represent a clear call to arms for captives to evolve their current operating models and sharpen their competitive advantage. This whitepaper provides Everest perspective on the sustainability of the captive model, evolving stakeholder expectations, and the market forces raising concerns today. In addition, this paper details the future imperatives and the potential end-state alternatives that can drive success for captives in the future.