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Global Net TV Advertising Forecasts

Published Date: March 2008
Published By: Informa Media and Telecom
Page Count: 70
Order Code: R443-286
 
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DescriptionTable of ContentsSimilar
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Topics covered in this report include:
  • Track trends and pinpoint opportunities with reliable forecasts for this sector
  • Find out how online advertising is impacting traditional broadcast advertising spend
  • Study revenue distributions between terrestrial TV and pay TV
  • Discover what effect new strategies employed by established players are having
  • Learn how the advertising market is varying from one country to the next
The wealth of experience gained from our team of expert analysts ensures that Global Net TV Advertising Forecasts is the ultimate management report providing in-depth intelligence on this rapidly changing sector.

Forecasts include:
  • Global net TV advertising
  • TV households
  • Net total TV advertising
  • Net total TV advertising per TV household
  • Pay TV households
  • Pay TV penetration
  • Net pay TV advertising summary
  • Net pay TV advertising as a % of total advertising
  • Pay TV advertising per pay TV household
Countries covered:
  • Argentina
  • Australia
  • Austria
  • Belgium
  • Brazil
  • Canada
  • Chile
  • China
  • Columbia
  • Czech Republic
  • Denmark
  • Finland
  • France
  • Germany
  • Greece
  • Hong Kong
  • Hungary
  • India
  • Indonesia
  • Ireland
  • Israel
  • Italy
  • Japan
  • Korea
  • Malaysia
  • Mexico
  • Netherlands
  • New Zealand
  • Norway
  • Philippines
  • Poland
  • Portugal
  • Romania
  • Russia
  • Singapore
  • Spain
  • Sweden
  • Switzerland
  • Taiwan
  • Thailand
  • Turkey
  • UK
  • US
  • Venezuela
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