Helio's simple and all-inclusive plans bundle voice and data along with plenty of bells and whistles. While it has an extended lease on life with SK Telecom's cash infusion, high-profile MVNO failures provide unwanted pressure. This report contains in-depth analysis of the company, including strengths and weaknesess, objective analyst perspective, market and sales strategy, and recommended actions for competitors and customers of the company with respect to the Wireless Services - U.S. market.