Impact of the Asus Eee PC on the Notebook PC Industry and the Worldwide Market:

Impact of the Asus Eee PC on the Notebook PC Industry and the Worldwide Market

Published Date: November 2007

Published By: Market Intelligence Center

Page Count: 11

Order Code: R760-261

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Asus' Eee PC low-priced notebook PC was launched on October 16, 2007, ahead of the new low-priced laptop that is being developed as part of the One Laptop Per Child initiative. The Eee PC's stylish looks, lightweight design (it weighs just 920 grams), and streamlined but comprehensive hardware and software capabilities have attracted a great deal of attention, and sales of the new laptop have been brisk. This report will analyze the positioning of the Eee PC and other low-priced notebook PCs, as well as their significance for Taiwan's PC vendors and the computer industry as a whole.

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