News and Magazine in Japan to 2011: Industry Research Report

News and Magazine in Japan to 2011

Published Date: August 2007

Published By: Datamonitor

Page Count: 105

Order Code: R313-24153

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Description

Table of Contents

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Introduction

This databook is a detailed information resource covering all the key data points on News and Magazine in Japan. It includes comprehensive value volume segmentation and market share data. The databook supplies actual data to 2006 and full forecasts to 2011.

Scope

Contains information on 2 categories: Newspapers and Magazines.
Provides market value, volume, expenditure and consumption data by market, segment and subsegment.
Includes company and brand share data by categories.

Highlights

The market for News and Magazines in Japan decreased between 2001-2006, growing at an average annual rate of -0.4%.

The leading company in the market in 2006 was The Yomiuri Shimbun. The second-largest player was The Asahi Shimbun with The Chunichi Shimbun in third place.

Reasons to Purchase

Discover the major quantitative trends affecting the News and Magazines markets.
Understand consumers' consumption and expenditure patterns.
Understand the future direction of the market with reliable historical data and full five year forecasting.

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