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Home  > Consumer Products  >  Consumer Products & Retail  >  Cosmetics and Toiletries

Mary Kay Inc. - SWOT Analysis


Published Date: September 2008
Published By: Datamonitor
Page Count: 15
Order Code: R313-40572
 
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Datamonitor's Mary Kay Inc. - SWOT Analysis company profile is the essential source for top-level company data and information. The report examines the company’s key business structure and operations, history and products, and provides summary analysis of its key revenue lines and strategy.

Mary Kay is a privately held company that specializes in the direct sale of skin care and color cosmetic products. The company operates in about 35 countries and is headquartered in Dallas, Texas and employs 5,000 people. The company generated sales of $2,400 million in 2007. It is privately owned and does not publish its detail financials publicly.

Scope of the Report
  • Provides all the crucial company information required for business and competitor intelligence needs
  • Contains a study of the major internal and external factors affecting the company in the form of a SWOT analysis as well as a breakdown and examination of leading product revenue streams
  • Data is supplemented with details on the company’s history, key executives, business description, locations and subsidiaries as well as a list of products and services and the latest available company statement
Reasons to Purchase
  • Support sales activities by understanding your customers’ businesses better
  • Qualify prospective partners and suppliers
  • Keep fully up to date on your competitors’ business structure, strategy and prospects
  • Obtain the most up to date company information available

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