2008 US Mobile Banking Benchmark Study: Mobile Access, Features, and Security—What Banks Are Offering Now

Published Date: May 2008 Published By: Javelin Strategy & Research Page Count: 50 Order Code: R3424-59 $1,750.00   Online Download   Questions About This Report E-mail a Colleague Printable Page Fax Your Order Description Table of Contents Search Inside this Report Similar Products Javelin’s 2008 US Mobile Banking Benchmark Study examines banks and credit unions on consumer mobile banking offerings within three categories: Access, Security and Features. Top US financial institutions (FIs), asset-ranked were mystery-shopped for their mobile banking service offerings, using Web and phone data collection methods. Of the 135 FIs searched in early 2008, 23 provided mobile banking solutions widely accessible to consumers. Offerings were reviewed for twenty functions in all: three forms of Access - Wireless Application Protocol (WAP)/browserbased, SMS/Text, and downloadable/embedded applications; four security formats and thirteen banking features. Primary Questions What is the value proposition for mobile banking? What will motivate consumers to adopt mobile banking? How are consumers utilizing mobile banking currently? What are financial institutions offering now in mobile banking, and how do these offerings benchmark to Javelin’s three criteria for mobile banking: Access, Features and Security? What are the strengths and weaknesses of the main operating systems for access: SMS/text, WAP/browserbased and downloadable/embedded applications? What vendor solutions currently exist? Who are the key vendors and partners in the mobile solutions space and what platforms/features are they offering? Similar Products • The Future of Electronic Payment Technology in New Zealand: A Market Overview Published Sep 2008 by IDC • Online Financial Services in Australia 2008 Published Sep 2008 by Datamonitor • Mobile Banking and Payments, July 2008: Leaders, Laggards, and New Trends Published Aug 2008 by TowerGroup • Expedited Online Bill Payments: A New Revenue Stream for Financial Institutions Published Aug 2008 by TowerGroup • Mobile Banking Vendor Analysis: A Thorough Comparison on Features, Partnerships and Overall Strategy Will Yield Highest Profitability Published Aug 2008 by Javelin Strategy & Research • An Analysis of Consumer Trends in UK Online Personal Lending Published Aug 2008 by Datamonitor • Maverick China Payment Profiles: Alipay, Alibaba's Payment Arm Published Aug 2008 by Maverick China Research • Transforming Customer Interaction: Mobile Banking Delivers Adoption as Wheels of the Market Align Published Jul 2008 by TowerGroup • Online Banking in Hong Kong Published Jul 2008 by Datamonitor • Online Banking in Singapore 2008 Published Jul 2008 by Datamonitor