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MobileYouth Report 2007

Published Date: July 2007
Published By: Wireless World Forum
Page Count: 35
Order Code: R353-43
 
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DescriptionTable of ContentsSimilar
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Overview
  • Detailed statistics on youth and all aspects of their mobile usage covering over 60 markets worldwide
  • An analysis of the social drivers that influence youth uptake of mobile products and services
  • A look at mobile from the perspective of parallel industries using relevant case studies
  • Strategies for harnessing mobileYouth product demand and creating value networks on the supply side of the industry
Answers to your questions
    1. Who are mobileYouth and why do the mobile and media industries need to know about them?
    2. What are the differences in mobile usage among youth worldwide?
    3. What are the economic implications of mobileYouth purchasing?
    4. Which mobile products and services do youth prefer and why?
    5. Where are the emerging youth markets for mobile products and services?
    6. How can I understand mobileYouth product demand and segment accordingly?
    7. Does the current mobile industry business model respond to mobileYouth needs?
Please note Report Part 2 will be available at the End of June 07, Report part 3 at the end of September 07, and Report Part 4 in December 07.
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