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Home > Computers and Information Technology > Computer Technology & Equipment > Personal Computing
MobileYouth™ 2007, Report 2: Social Networks and Computer-Generated Content

The mobileYouth Q2 Report "Social Networks & Consumer-Generated Content"
highlights the advantages offered by social networks, their rapid growth in recent years and possible future prospects.
The characteristics and preferences of consumers of social networks and consumer-generated content are discussed, as well as which services will be especially popular and how social networks can best be transferred onto the mobile platform.
The second part of the report illustrates how the industry can benefit from social networks and consumer-generated content, how CGC and SNS can be monetized, which potential problems have to be taken into consideration and what revenue models would be suitable. In later chapters, benefits for stakeholders and potential challenges and technical hurdles connected with mobilizing social networks are pointed out.
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