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Money Matters In Software

Published Date: September 2007
Published By: Ovum Plc
Page Count: 16
Order Code: R464-623
 
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While architectural and technical debates are interesting, they are not the most significant factors in the future of the software and IT services industry. The most significant issues are non-technical, concerning licensing, pricing and finance. The way that companies tackle these issues will influence which software vendors remain financially viable in the mid-term future. This report sets the agenda for Ovum research in the licensing, financial and pricing arena, which is changing the financial structure of the industry.
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