While the growth of dedicated MP3 players has been receiving a lot of press, the number of wireless phones that are capable of playing digital music files is also gaining a significant amount of press. Likewise, wireless phones that can play real-time or recorded video are also on a steep rise. Together, wireless multimedia phones will grow from $8B globally today to over $13B in 2007. This growth is in spite of little or no growth in customer demand.
In-Stat surveyed users in North America and found that, in spite of substantial marketing efforts by the major carriers, customers' interest was universally flat from early 2005 to 2006.