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Home > Consumer Products > Consumer Products & Retail > Retail
NIKE, Inc. - SWOT Analysis
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| Published Date:
August 2008
Published By:
Datamonitor
Page Count:
41
Order Code:
R313-35029
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Datamonitor's NIKE, Inc. SWOT Analysis company profile is the essential source for top-level company data and information. The report examines the company’s key business structure and operations, history and products, and provides summary analysis of its key revenue lines and strategy.
Nike is the world's leading designer, marketer and distributor of athletic footwear, apparel, equipment and accessories for a range of sports and fitness activities. Nike owns facilities in Oregon, Tennessee, North Carolina and The Netherlands, and operates leased facilities for Niketown and NikeWomen retail stores. The company operates in the Americas, Europe, the Middle East, Africa and Asia Pacific. It is headquartered in Beaverton, Oregon and employs about 30,200 people. The company recorded revenues of $16,325.9 million in the financial year (FY) ended May 2007, an increase of 9.2% over 2006. The revenue growth was contributed by the increase in sales of its product lines across various geographies. Further, favorable foreign exchange rates and growth in revenues from its product lines such as footwear, apparel, equipment and others, resulted in an increase in the total revenues of the company. The operating profit of the company was $2,131.8 million, in FY2007, an increase of 1.1% over 2006. The net profit was $1,491.5 million in FY2007, an increase of 7.1% over 2006.
Scope of the Report- Provides all the crucial company information required for business and competitor intelligence needs
- Contains a study of the major internal and external factors affecting the company in the form of a SWOT analysis as well as a breakdown and examination of leading product revenue streams
- Data is supplemented with details on the company’s history, key executives, business description, locations and subsidiaries as well as a list of products and services and the latest available company statement
Reasons to Purchase- Support sales activities by understanding your customers’ businesses better
- Qualify prospective partners and suppliers
- Keep fully up to date on your competitors’ business structure, strategy and prospects
- Obtain the most up to date company information available
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