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Home  > Communications  >  Wireless  >  Networking

Open Mobile


Published Date: July 2008
Published By: Boschulte Schnee Group LLC
Page Count: 160
Order Code: R3549-2
 
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Unthinkable even a year ago - Open Mobile is now inevitable!

Opening mobile networks, devices, platforms and software will completely remake the business and the value chain of Mobile.

Open Mobile will vitally affect the core interests of every key party involved in wireless and the mobile Internet.

“OPEN MOBILE” is the first comprehensive, expert study of this dramatic, growing development. It identifies 3 Gates that must be opened to achieve Open Mobile and explains how to open each. The study debunks Carrier Myths about “Commoditization” and “Dumb Pipes.” It contains a proprietary model of the New Open Mobile Carrier Business, with projections of revenues, expenses and profitability. It dissects the battle of emerging Mobile Internet Ecosystems - and analyzes whether Google, Nokia, RIM and others, can catch the leader, Apple.

“OPEN MOBILE” deals with all of the issues related to this industry-changing development: a) the outlook for open source OSs such as LiMo and Android’s approaches to Linux; b) what Microsoft must do to have a robust future in mobile; c) how the mobile device business may be overhauled in the course of this fight; d) how to assure open opportunities for apps and content providers; e) where the surprising opportunities are for mobile Internet apps growth; and f) how big retailers will address the new world of Open Mobile. It also includes extensive analysis of regulatory Open Mobile issues.

As initial resistance to Open Mobile turns into a full-scale embrace, the value chain of the mobile universe will be completely re-configured. From basic service to data plans, to the exploding world of new mobile devices, to mobile advertising, to mobile content and applications - a new paradigm is about to be defined.

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