The liberalization of markets has lead to record levels of international investments. Icon Group Ltd.’s primary mission is to assist international managers to better plan and implement strategies in a global economy. It does so by providing various specialized industry reports, data bases, publications and services to its clients. This report is one of many published by Icon Group Ltd. to assist executives and planners in monitoring and analyzing world markets. In addition to industry-specific studies, Icon Group Ltd.’s reports cover human resources management, export strategies, investment strategies, entry & marketing strategies, political and economic risk assessments and legal trends (e.g., intellectual property, criminal justice, search & seizure). This reports concisely compiles a variety of official and proprietary information in a format that allows the reader to quickly benchmark a country vis-à-vis its region and the world as a whole. While attention has been made to provide the most recent information available, the reader should consult with local authorities concerning any recent changes. In addition to Icon Group’s propriety sources, the information presented in our reports is compiled from various government agencies (e.g. local ministries), international organizations (e.g., the World Bank, the United Nations), and national authorities (e.g. the Central Intelligence Agency, the U.S. Department of State or Commerce).
Excerpt: This study covers the world outlook for blank video cassettes across more than 200 countries. For each year reported, estimates are given for the latent demand, or potential industry earnings (P.I.E.), for the country in question (in millions of U.S. dollars), the percent share the country is of the region and of the globe. These comparative benchmarks allow the reader to quickly gauge a country vis-à-vis others. Using econometric models which project fundamental economic dynamics within each country and across countries, latent demand estimates are created. This report does not discuss the specific players in the market serving the latent demand, nor specific details at the product level. The study also does not consider short-term cyclicalities that might affect realized sales. The study, therefore, is strategic in nature, taking an aggregate and long-run view, irrespective of the players or products involved.
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