A Phased DAM Approach: Industry Research Report

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A Phased DAM Approach

Published Date: February 2008

Published By: InfoTrends/CAP Ventures

Page Count: 8

Order Code: R290-425

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InfoTrends contends that organizations should approach Digital Asset Management (DAM) in small increments at a time, addressing the most pressing requirements and growing the solution to meet additional needs and provide more capabilities to users. This approach alleviates the planning and implementation hurdles encountered when implementing these systems, which are critical given the number and complexity of digital assets today. This paper discusses the advantages of implementing a solution in a bite-wise manner and provides a sample strategy for DAM implementation, referencing WAVE Corporation’s MediaBank solution as one suitable offering.

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