Pizza Hut case study: repositioning fast food as healthy: Industry Research Report

	Research Index \| Publishers \| My Account \| Contact Us \| About MindBranch
	Welcome Guest (Login/Register) \| 0 items

Advanced Search > | Tips >

Contact a
Research Assistant
US 800-774-4410
or +1-240-747-3094
Search Assistance >

Pizza Hut case study: repositioning fast food as healthy

Published Date: October 2008

Published By: Datamonitor

Page Count: 265

Order Code: R313-42324

Questions About This Report

E-mail a Colleague

Printable Page

Fax Your Order

Description

Table of Contents

Similar
Products

Introduction

This report on Pizza Hut forms part of Datamonitor's case studies series, which explores business practices across a variety of disciplines and business sectors. It looks at how the company is looking to move its UK business away from the traditional fast food image and create a healthier experience for its customers.

Reasons to Purchase

Gain insight into the methods used by important industry players to give them a competitive edge
Identify specific areas for operational improvements
Capitalize on the knowledge of experienced companies when entering a new niche or market

Similar Products

• U.S. Market for Seafood, with a Focus on Fresh

Published Jan 2009 by Packaged Facts

• Foodies in the U.S.: Five Cohorts: Foreign/Spicy, Restaurant, Cooks, Gourmet and Organic/Natural

Published Jan 2009 by Packaged Facts

• Bars and Nightclubs

Published Dec 2008 by First Research, Inc.

• Vending Machine Operators

Published Dec 2008 by First Research, Inc.

• Red Robin Gourmet Burgers Incorporated

Published Dec 2008 by SGA Lists

• U.S. Foodservice, Inc.