| This summary contains selected trends and statistics chapters excerpted from Plunkett's Advertising & Branding Industry Almanac 2007 that focus on the advertising sector of the industry. It includes our analysis of the major trends from Online Advertising Comes of Age, to Embedded Advertising/Product Placement/Branded Entertainment and Marketing Soar, to Ad Market in China Booms. In addition, we provide statistical tables such as Worldwide Advertising Outlook, Selected Countries and Advertising Revenue Outlook, U.S.: 2006. As a finishing touch, individual company profiles are provided for ten of the leading advertising companies in the world. Wield this tool for strategic planning, business development, or industry analysis.
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