Poland Telecommunications Report Q1 2008: Industry Research Report

Poland Telecommunications Report Q1 2008

Published Date: November 2007

Published By: Business Monitor International

Page Count: 54

Order Code: R302-1837

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P4, Poland’s latest mobile operator to launch commercially, can be said to have had at best a steady startattracting 172,000 subscribers by the end of June 2007. This means that in three months it has picked up a0.4% market share. Now compare this with Slovakia’s Telefónica O2, which three months into itscommercial service had a 7% share of Slovakia’s saturated mobile market. The key difference to Poland’sand Slovakia’s mobile markets lies in the extent of competition. Whilst Telefónica O2 was only the thirdoperator to enter Slovakia, Poland already had three very well-established mobile operators, and P4 isabout to face even more competition from CenterNet, which has just become Poland’s fifth mobileoperator, and is due to launch its services in the first quarter of 2008. Furthermore, the regulator is keenthat a sixth mobile national operator takes the second frequency that CenterNet actually rejected. Andwith several MVNOs also in the picture, Poland’s mobile market is almost certainly the most competitivein the region.

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