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Home > Business/Finance > Financial Services > Banking
Product Innovation and Customer Targeting in Asset Management, Q2 2007
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| Published Date:
August 2007
Published By:
Datamonitor
Page Count:
19
Order Code:
R313-24654
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| Introduction
This tracker covers product launches and service developments as well as marketing and product/service launches aimed at specific customer segments, such as ultra high net worths, NRIs, expats, retirees, entrepreneurs, women, etc.
Scope
Extensive research is conducted on the activities of 50 providers of asset management products, globally The developments are analyzed to identify the key global trends in product development and customer targeting
Highlights
Much recent product innovation centers around alternative and sustainable assets The move towards defined contribution plans drives a need for a different type of management for pension assets. Asset managers are increasingly redesigning portfolios to cater for this changing market. An increased global interest and understanding in offshore funds have encouraged asset managers to boost the funds available in this sector of the market
Reasons to Purchase
Keep up to date with product innovations and learn from the developments made by your competitors Understand and gain insight into product development in the global market
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