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Home > Business/Finance > Diversified Services > Marketing/Advertising/PR
Provider Postion: Exploring Brand Reach And Expectations For Preferred Provider Status In 2006
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| Published Date:
December 2005
Published By:
Compass Intelligence
Page Count:
11
Order Code:
R705-223
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This is an iDRD (Insight-based Data-Rich Deliverable) that is part of the Business Telecom market & Subscription. This insight discusses and analyzes providers postioning as well as explores brand reach and expectations for preferred provider status in 2006. Business Telecom consists of business expenditures on telecom services, such as wireline and wireless voice, data services and VPNs, as well as managed services provided by a telecom operators. This category of IT spending also consists of business expenditures on wireline voice equipment, such as TDM PBXs and handsets, and wireless voice/mobile data equipment. The expert guide on this iDRD is Kneko Burney. Forecasts are from 2005 through 2010 and include annual growth rates, as well as percentage of total market.
Sources: Compass Intelligence’s segment and market forecasts, which include business expenditures, market demographics, and usage and adoption statistics are built using multiple sources, including proprietary Compass Intelligence research. These sources include, but are not limited to, secondary research, government data and statistics (e.g. Department of Commerce, Federal Communication Commission, Bureau of Labor Statistics and US Census Bureau), primary research, vendor-based research and in-depth interviews with key decision-makers, where relevant. Compass Intelligence selects data sources to provide greatest degree of perspective on each market or segment, in addition to the highest level of data accuracy, stability, and consistency over time.
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