Industry Research Reports and Market Analysis at MindBranch.com Research Index | Publishers | My Account | Contact Us | About MindBranch
Welcome Guest  (Login/Register) |  0 items
  
Advanced Search > | Tips >
Contact a
Research Assistant

US 800-774-4410
or +1-240-747-3094

Search Assistance >

Home  > Business/Finance  >  Training and Education  >  Publishing

RBOC Yellow Pages Market Opportunities, Market Forecasts, and Market Strategies, 2002-2007


Published Date: May 2003
Published By: Wintergreen Research
Page Count: 202
Order Code: R49-150
 
DescriptionTable of ContentsPurchase
by the Section
Search Inside
this Report
Similar
Products

Yellow pages perform a unique advertising function. They link businesses directly with customers who are about to make a purchase of the products and services they offer. Print directory revenue promises to drive markets.

Yellow Pages influence consumers in their shopping habits. U.S. yellow pages industry revenue of $13.6 billion represents advertising spending that directly impacts $1.5 trillion in consumer spending.

That yellow pages advertising affect over $1.5 trillion in commerce means that the companies offering directories have unique access to the Internet channel as it evolves. The yellow pages directories increase commerce. Consumer use of the yellow pages for shopping and purchasing goods and services represents 15 percent of U.S. gross domestic product (GDP) and 21 percent of personal consumer expenditures in 2002.

RBOC directory services forecast analysis indicates that markets at $12.5 billion are expected to reach $18.3 billion by 2007. Bundling of electronic and print services is the most compelling market driving force. Specialized services will continue to evolve. Professional services guides are being added to restaurant and foreign language guides. Directory services become a more significant segment as telephone numbers for data are implemented. This report covers the topic.


Similar Products
Business Information Markets 2008-2009
Published Dec 2008 by Simba Information - Reports


Technology & Information Markets 2008-2009
Published Dec 2008 by Simba Information - Reports


Simba Information's 2008 National Textbook Adoptions Scorecard and 2009 Outlook
Published Nov 2008 by Simba Information - Reports


Tradebinding and Related Work Industry in the U.S. and its Foreign Trade
Published Nov 2008 by Supplier Relations US, LLC


Quick Printing Industry in the U.S. and its Foreign Trade
Published Nov 2008 by Supplier Relations US, LLC


Commercial Flexographic Printing Industry in the U.S. and its Foreign Trade
Published Nov 2008 by Supplier Relations US, LLC


Commercial Gravure Printing Industry in the U.S. and its Foreign Trade
Published Nov 2008 by Supplier Relations US, LLC


Commercial Lithographic Printing Industry in the U.S. and its Foreign Trade
Published Nov 2008 by Supplier Relations US, LLC


Prepress Services Industry in the U.S. and its Foreign Trade
Published Nov 2008 by Supplier Relations US, LLC


Other Commercial Printing Industry in the U.S. and its Foreign Trade
Published Nov 2008 by Supplier Relations US, LLC




 


Privacy Policy | Terms & Conditions | Site Map | Return Policy | Help FAQs
Copyright © 1999-2008, All Rights Reserved, MindBranch.com
Trust-e Logo
Phone: 800-774-4410 (US) or +1-240-747-3094 (Int'l)
Hours: 7:00 a.m. to 7:00 p.m. EST Monday through Friday
Email: support@mindbranch.com