Manufacturers of wireless tracking systems continue to produce innovative solutions that provide real-time location information. This new breed of asset management solutions uses radio frequency (RF)technology, as ell as infrared (IR), cellular, GPS, and other technologies to track assets. The challenge for vendors in this emerging field is to identify vertical markets that can most benefit from the capabilities these systems offer and that can generate the greatest revenues.

This report analyzes key end-user industries for RF-location/tracking systems, including healthcare, distribution (courier, parcel, and postal systems),research and development, and manufacturing (from automotive to telecom).Because trends can vary from one geographic market to another, this report examines the North American, European, Far East, Latin American, and other world markets separately. With such a comprehensive guide to this field, your company will be poised for future profitability.

Increased End Users 'Awareness Will Boost Sales

Potential users of RF-location/tracking systems do not yet perceive the value of these systems, especially when compared with competing technologies ."Of the 160 potential end users interviewed for this study, less than 10 percent had a clear understanding of this technology and less than 40 percent had even heard of the system," write the report 's authors.

Manufacturers must first identify the right industries, then educate end users in those industries through trade shows, trade publications, and case studies. By evaluating the growth potential of end-user industries and by providing expert strategic recommendations, this report will help market participants develop an efficient, effective business plan.

Integration with Existing Technologies Must Remain Top Priority

"Easy integration and interoperability with complementary technologies will be essential to the success for RF-location/tracking systems," say the author. Companies in a diverse array of fields have adopted both hardware and software systems to increase productivity and optimize efficiency across the organization. With significant capital invested in these enterprise systems, these companies require that tracking systems be fully compatible. Market Participants of local positioning and tracking systems must integrate their products with other solutions that give continuous, instantaneous information on a real-time basis. This report targets end-user requirements and identifies winning strategies, enabling your firm to best meet end users 'needs and to maximize gains.