The Dire State of Radio
Despite torrid recent technological innovation, radio has remained by and large untouched—still easily recognizable to the likes
of Tesla and Marconi. As a result of stifled innovation, alternative audio solutions are overtaking the throne radio once held in
the long-lost household and the quickly disintegrating beachhead in the automobile. iPod docks, satellite radio and eventually
internet radio are all poised to overthrow radio as consumers’ means of accessing audio content. CE manufacturers, radio
stations and advertisers are looking to new technology that can bring radio back from the brink of irrelevance. Using HD radio,
the emerging technology championed by iBiquity, station owners are hoping to deliver such a solution.
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