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This IDC study contains an in-depth analysis of the DSL network equipment and CPE market in Saudi Arabia. Key vendors analyzed include amongst others Alcatel, Cisco, D-Link, Huawei, Linksys, Siemens, and Thomson. The study provides data on the current market size, vendor rankings, and projected market growth over the coming five years.
The study answers questions such as:
What are the main drivers for DSL equipment growth in the region?
How important are enhanced features and functionality in terms of the actual revenue generated in the DSL equipment market?
How will the pricing decline in the industry affect revenue in the DSL equipment market?
What channel strategies can vendors look at to maximize sales?
What DSL technologies should operators be deploying in their networks at which stage?
"To succeed in the DSL CPE market, vendors need to win the big deals with operators to bundle CPE with DSL service subscriptions. They should to build and maintain relationships with major buyers such as Saudi Telecom, as personal relationships are key to winning projects in the country. That being said, vendors must be firm in ensuring contracts are feasible, and be willing to walk away from deals that would be unprofitable." Mark Rotter, Program Manager, IDC Middle East and Africa
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