Building a network capable of delivering IPTV requires service providers to buy a variety of network hardware and software from traditional and nontraditional sources. At a time when those providers are paring their lists of approved suppliers, vendors in the access, aggregation and core layers of the network have responded by creating alliances to pre-integrate turnkey IPTV systems.
This Yankee Group Report explores the development of these ecosystems and the increased importance of IPTV middleware vendors in them. Mapping the most significant relationships among vendors in the IPTV community leads to these conclusions:
Virtually all vendors in the IPTV community have created alliances or partner programs, leading to many similarities in ecosystems.
Few Tier 1 network equipment vendors have signed exclusive agreements with IPTV middleware suppliers. However, at a practical level, most of those vendors are working with only one middleware supplier.
Microsoft’s entry into the IPTV market has legitimized the sector and radically altered the competitive dynamics in the IPTV vendor supply chain.
Cisco Systems will present the biggest challenge to Microsoft’s dominance in the IPTV environment.
Yankee Group believes the development of four to six ecosystems with middleware platforms at the center will be a positive step for the industry by providing a series of baseline packages that service providers can customize.