This report on Stoats Porridge Bars forms part of Datamonitor's case studies series, which explores business practices across a variety of disciplines and business sectors. It looks at how an entrepreneurial start up is fusing traditional cooking, healthy eating trends and guerrilla marketing to establish a brand.
Reasons to Purchase
Gain insight into the methods used by important industry players to give them a competitive edge
Identify specific areas for operational improvements
Capitalize on the knowledge of experienced companies when entering a new niche or market