This brief offers a comprehensive take on the most significant trends in the managed application hosting market. The brief details five key trends, highlighting the likely impact of these trends on enterprises, technology vendors and service providers.
Scope
Presents Datamonitor's view on the main trends that are likely to affect the hosted application market in 2008. Examines the scope for competitive differentiation against alternative application deployment models. Considers the impact of the changes in hosted application vendor portfolios on the managed application hosting market.
Highlights
Although the demand for managed application hosting provision is increasing, the hosted application delivery model faces twin pressures from competing application delivery models and an escalation in operation costs. Datamonitor identifies trends such as broader application portfolios and service offerings associated with the hosted application model as the most important opportunities for service providers in 2008. Although operating costs may impact service providers' margins, investments in hosting infrastructure efficiencies can offset some of those pressures and lend potentially valuable environmental credentials to managed service providers.
Reasons to Purchase
Identify dominant application development and delivery trends that are driving the hosted application market. Predict the repercussions of the changes in the hosted application competitive landscape. Explore the options for an effective competitive differentiation of managed application hosting providers.