This report discusses the current state of the European Variable Information Printing label market and identifies its characteristics and opportunities. Variable Information Printing & Materials Market: European Study & Sourcebook 2006 segments the VIP materials, including labeling, markets by User, by Printing Technology, and by Material type. The report uses the Value Chain as an important tool for putting the market into perspective, as well as detailing data on the complexities of the market in a considered and structured way.