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Home > Consumer Products > Consumer Products & Retail > Retail
Vendor perception in retail H2 2007 (Databook)
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| Published Date:
December 2007
Published By:
Datamonitor
Page Count:
29
Order Code:
R313-28588
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Introduction
This databook from the Technology Trends service helps vendors to understand the perception of technology vendors in retail. The data has been drawn from interviews with 48 IT managers conducted in H2 2007.
Scope
Datamonitor has interviewed 500 IT decision makers about their investment in 8 core enterprise technologies. Interviews have been conducted with IT decision makers to gain an understanding of their attitudes to, and adoption of, various technologies. The interviews have been spread evenly across 8 geographical markets and span 10 vertical markets and 5 enterprise size bands.
Highlights
Over the course of 2007, Datamonitor is publishing over 100 databooks with Technology Trends data cut by technology, vertical market, geography and size band.
Reasons to Purchase
Gain insight into key technology investment patterns and trends in target markets. Understand evolving customer IT budgets, attitudes to technology adoption, technology decision-making processes, and perception of technology vendors. Enable your sales, marketing and product teams to address your IT audience.
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