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The Video Clip Economy: Reflection on the Emerging World of Online Video Advertising


Published Date: December 2006
Published By: Compass Intelligence
Page Count: 10
Order Code: R705-540
 
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The price of this report has been reduced. The original price was $2,000 for site license PDF and $5,000 for worldwide PDF. Price good to May 31,2007
This iDRD (Insight-based Data-Rich Deliverable) is part of the Business Information Technology market and subscription.  This insight discusses and analyzes online video advertising including the five-second insertable video ad (FiVA).  This iDRD also looks at video download distribution as well as Internet video advertising revenues.  The Expert Guide for this DRD is Kneko Burney.

Sources: Compass Intelligence’s segment and market forecasts, which include business expenditures, market demographics, and usage and adoption statistics are built using multiple sources, including proprietary Compass Intelligence research. These sources include, but are not limited to, secondary research, government data and statistics (e.g. Department of Commerce, Federal Communication Commission, Bureau of Labor Statistics and US Census Bureau), primary research, vendor-based research and in-depth interviews with key decision-makers, where relevant. Compass Intelligence selects data sources to provide greatest degree of perspective on each market or segment, in addition to the highest level of data accuracy, stability, and consistency over time.

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