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January 12, 2001

MindBranch, Inc. and Analysys Publications Announce New Service Partnership

Interactive Subscription Services Ensure Reliable, Accurate, and Timely Information

NORTH ADAMS, Mass. February 6, 2001 - MindBranch, Inc., the world's leading provider of high-value market research, announced today a new alliance with U.K.-based Analysys Publications. In partnership since 1994, Analysys and MindBranch now bring their business relationship to a new level with the immediate availability of a package of online services from Analysys. Some of the most recent services offered by MindBranch, Inc. include: Mobile Markets, M-Business Navigator, and Billing Systems and Markets.

"MindBranch has expanded its ongoing partnership with the Analysys Group to provide this new service offering to its customers," said Alton Adams, CEO of MindBranch. "This online service enables our customers to go beyond the standard one-off report to access and interact with the data behind the research. We understand that this type of offering is what today's customers are demanding. As a result, MindBranch continues to extend its products and services to the high-insight business information user. We believe this type of service is the future of market research."

"Analysys Research, advisor to the telecom and networked industries, started working with MindBranch, Inc. on the sales of fixed reports a few years ago. Both parties were extremely pleased with the result of that cooperation, so we're happy to be able to extend the relationship further into offering online, interactive subscription services of major telecoms, e-business, and networking databases," said Christina Ewaldz of Analysys.

Analysys' online services offer five key benefits to users:

  1. Market insight at your fingertips. These fully interactive online services are designed to track the rapidly changing environments and monitor the key-player performances of the covered industries. The services bring to your desktop hard-to-find information that will be of invaluable assistance in keeping abreast of developments in the telecom sector.
  2. Key resource for your intelligence needs. Access in-depth profiles of the top players as well as directory listings of all smaller companies. This component allows you to monitor your competitors and maintain your business advantage; identify and assess opportunities; build knowledge of key target markets, customers, and prospects; and assess potential investments.
  3. Accurate data and powerful analysis tools. The services enable you to compare and contrast essential financial and operational statistics. These data sets may be viewed in tabular or (where appropriate) graphical format.
  4. Stay one step ahead of the competition. In today's telecom markets, it's essential to have reliable, accurate, and timely information. Quarterly reports drawing on the expertise of senior consultants are delivered online, giving you valuable insight into the major issues and trends affecting your industry.
  5. The latest information - direct to your desktop. The online services are continuous subscriptions featuring quarterly updates of all of the country and company information contained therein. This interactive tool enables you to manipulate financial and operational data.
About MindBranch
MindBranch, Inc. is the single source for targeted market research; research that helps their clients make more intelligent business decisions. Their broad offering includes syndicated and custom market research products and services; as well as forecasts, reports, and data in digital form from hundreds of specialty-research publishers. MindBranch has redefined the way decision makers find and deploy market intelligence, with dedicated account consultants to help clients quickly find the best research and information for their needs, and a customizable, comprehensively indexed Web site. Decision makers turn to MindBranch to make sense of change in complex, fast-moving industries. MindBranch is located in North Adams, MA. www.mindbranch.com

About Analysys
Analysys, the global advisors in telecom, IT and new media, work at the forefront of the communications revolution, delivering advice and insight to established and new entrant players. From offices in Cambridge, London, Glasgow, Madrid, Milan, Munich, Paris, Kuala Lumpur, San Francisco and Washington, over 200 Analysys staff provide strategy and systems consultancy, information services and start-up support to the companies, which are creating the networked economy. www.analysys.com


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