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April 30, 2002 MindBranch Launches Technology To Purchase Market Research "by the Piece" Cost-effective means for clients to buy the research they need to stay competitiveWilliamstown, MA, April 30, 2002 - MindBranchSM Inc., a leading provider of market research products and services, today unveiled a significant advancement in selling market research "by the piece." The new technology allows customers to purchase research by the chapter, giving them more flexibility in finding and buying the right market research to fit their needs. "Launching this new technology is a big step toward our goal of becoming the most user-friendly destination to purchase market research and business information," said Arik Keller, General Manager. "Our clients have been asking for this service and we are delivering a solution that revolutionizes the way they can purchase research and business information." MindBranch has more than 30,000 reports, company profiles, directories, databases and newsletters in its database and available on its website - www.mindbranch.com. The goal is to gradually tap that database, making more and more content available to the market by the piece. "This is a great opportunity for our research publishers to gain access to customers who do not typically purchase high-priced research, including universities, law firms and consultants" added Keller. "By changing the way people can purchase research, we hope to open up additional revenue streams for MindBranch and our publisher partners." For an example of this new technology, click here - http://www.mindbranch.com/catalog/product.jsp?code=R8-177 About MindBranchSM, Inc.
MindBranch founded in 1992, is a market research services company providing research from 300 leading publishers and research firms such as Cahners In-Stat Group, The Freedonia Group and Datamonitor. Clients benefit from a single, objective source for their research needs, saving time and resources. MindBranch distributes market research reports, newsletters, directories, subscriptions, and custom research in over 130 industry segments. For more information visit www.mindbranch.com or call 1-800-774-4410 or 1-413-458-7600.
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