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October 10, 2003

Dennis Allard Joins MindBranch, Inc.Team is Optimistic About '04 Growth Path

Williamstown, MA (October 10, 2003) - MindBranch, a leading distributor of market research and business information, recently hired Dennis Allard as Director of Sales. Allard brings 25 years of sales & marketing experience to MindBranch. He began his career at Cooper Industries, where he rose to the position of Market Planning Manager in the Martin-Decker Division and Marketing Director of JWC Environmental. Since relocating to the Berkshire's Allard has served in various Sales & Marketing capacities with Krofta Engineering, Medsource technologies and most recently as Director of Marketing at Berkshire Corporation.

"Dennis brings an extensive background in sales & marketing in the strategic industries that are generating the strongest revenue opportunities for us," said Arik Keller, President of MindBranch. "Our team has done a great job growing this business over the last 18 months and we're ready for a player like Dennis to come capitalize on the momentum we have."

Allard holds BS/MBA degrees from California State University and has completed post-graduate studies at the University of California-Irvine, Northwestern University, and Thunderbird International School of Management. He lives in Williamstown with his wife Carol and their two daughters.

"I'm excited to join MindBranch and such a talented team of professionals," said Allard. "The scope of research and specialty service MindBranch brings to the marketplace is formidable. As such these services are of invaluable assistance to businesses as they reposition their companies to respond to complex growth challenges, competition, and evolving market dynamics.

About MindBranch, Inc.
MindBranch, founded in 1992, is a market research services company providing research from 350 leading research firms. Clients benefit from a single, objective source for their research needs, saving time and resources. MindBranch distributes market research reports, stock research, newsletters, directories, subscriptions, and custom research in over 130 industry segments. For more information visit www.mindbranch.com or call 1-800-774-4410 or 1-413-458-7600.


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