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January 31, 2000 PRGGuide.com, Leading Provider of Market Intelligence Reports, Partners with Vertical Trade Community CableTODAY.com Leading Portal of Market Intelligence Offers CableToday.com Customers Direct Link to Market Research Reports
NORTH ADAMS, MA (January 31, 2000) — Publications Resource Group, Inc., a leading Web-based portal of market intelligence research reports, newsletters, and directories; and CableTODAY.com, a news and solutions site for video, voice, and data professionals; today announced a strategic partnership to resell the PRGGuide.com assembly of valuable research reports through the CableTODAY.com vertical industry site.
Under the terms of the agreement, CableToday.com will market and sell PRGGuide.com's research reports within its industry-specific online community. In partnering with PRGGuide.com, CableTODAY.com will offer its cable industry customers the ability to quickly and easily retrieve comprehensive research offerings. For PRGGuide.com, the CableTODAY.com relationship indicates the rapid growth of the PRGGuide.com user base in a variety of vertical portal markets.
"The PRG Partner Program is a key component of our strategy to ensure that industry specific professionals have access to market research on a timely basis," said Brian Gravel, new business development manager for PRG. "By partnering with CableTODAY.com, PRG, Inc. has a direct link to broadband cable operation professionals."
"Our customers are operating in a very competitive, fast-moving industry," said Allan Rubin, product manager of CableTODAY.com. "Through our relationship with PRG, we can provide them with immediate access to hundreds of in-depth studies and reports, all within our own Web site. We're very excited about the opportunity to work with PRG on this project."
Through this alliance, CableToday.com will be able to leverage PRGGuide.com's established base of more than 200 leading industry publishers and consultants, and its collection of more than 5,000 market intelligence research reports, newsletters and directories. PRGGuide.com's cobranded search page will provide CableTODAY.com visitors with direct access to a vast assembly of valuable research reports. Additional online features include an advanced search engine, browse-by-topic capabilities, online ordering, and an information request system.
About Publications Resource Group, Inc. Based in North Adams, Massachusetts, Publications Resource Group, Inc. is the world's largest online portal of market intelligence research reports, newsletters, and directories. Founded in 1992, PRG offers over 5,000 publications from more than 200 leading publishers and consultancies. The company offers its customers convenience; excellent service and an objective viewpoint that facilitates informed buying decisions.
With a client base of over 2,000 corporations worldwide ranging from private start-ups to Fortune 500 multi-nationals, PRGGuide's customers include America Online (NYSE:AOL), AT&T (NYSE:T), Bell Atlantic (NYSE:BEL), CISCO Systems (NASDAQ:CSCO), Dow Corning Corporation (NYSE:DOW) (NYSE:GLW), General Electric (NYSE:GE), Goodyear Tire & Rubber (NYSE:GT), Hewlett Packard (NYSE:HWP), Hoffman-La Roche, Inc. (OTC:ROHHY), Intel (NASDAQ:INTC), Lucent Technologies (NYSE:LU), Microsoft Corporation (NASDAQ:MSFT), NEC (NASDAQ:NIPNY), Pricewaterhouse Coopers, Smithkline Beecham (NYSE:SBH), and Sprint (NYSE:FON).
About CableTODAY.com CableTODAY.com provides news and solutions for video, voice, and data professionals around the globe. The site is produced by Phillips Business Information, Inc. (PBI), a subsidiary of Phillips International, Inc. PBI publishes many of the cable industry's leading newsletters and magazines, including CableFAX Daily, Communications Technology magazine, and IC-International Cable magazine.
About Phillips Business Information Inc. Phillips Business Information, Inc., a subsidiary of Phillips International, Inc., provides a broad range of business information resources for executives in specialized industries including telecommunications, media, aviation, aerospace, satellite and energy. Phillips International, Inc., a $300 million corporation headquartered in Potomac, Md., offers a wide range of quality products and services for both consumer and business-to-business markets. Phillips is one of the leading publishers in America, with a fast-growing Internet business.
- CONTACTS:
- Publications Resource Group, Inc.
- Brian Gravel, Business Development Manager
- 413-664-6185
- CableTODAY.com
- Allan Rubin
- 301-340-7788
- arubin@phillips.com
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