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April 13, 2005

MindBranch Partners with The Diffusion Group to Expand Digital Consumer Practice, Announces Release of New Reports on US Mobile Markets and the Digital Home

North Adams, MA - April 13, 2005 - MindBranch announced today the addition of a new research partner, The Diffusion Group (TDG). This strategic distribution partnership will allow MindBranch to expand research offerings focused on the growing connected consumer markets. Products will be offered through its website, www.mindbranch.com.

The first report released from this new partnership is US Mobile Markets: Analysis & Forecasts (http://www.mindbranch.com/products/R662-0003.html). This new TDG study analyzes the rollout and adoption of new cellular technologies by network protocol (including CDMA variants such as IS-95, 1xRTT, EVDOD and CDMA/WiFi, and GSM variants such as GSM, GPRS, EDGE, WCDMA, and GSM/WiFi), as well as handset shipments by technology and feature sets.

According to Ed Wallace, consulting analyst with TDG, “TDG forecasts that more than 236 million U.S. consumers will subscribe to some form of mobile telephone service by 2010…”.

A second TDG report, The Digital Home: An Industry in Transition (http://www.mindbranch.com/products/R662-0001.html), is also available through MindBranch. This report identifies the specific technological innovations driving the growth of the “Digital Home” market, outlines the strategies of the players in this emerging market, and examines the differences between the PC and CE views of the Digital Home.

"PC players, whether hardware or software, have been a driving force behind the recent digital home movement," says Gary Sasaki, consulting analyst with The Diffusion Group.

Manufacturers and suppliers of digital consumer products, or sales, marketing, and other professionals interested in learning more about this or other similar reports that are available through MindBranch, Inc. should call 1-413-662-3758.

About MindBranch:
MindBranch Inc. is a leading market research services company distributing reports, newsletters, directories, databases, subscription services, country and/or company profiles and custom research in over 130 industry segments from over 400 leading firms. Since 1992, they have recommended market research and helped clients centralize and streamline their research procurement.

About TDG:
The Diffusion Group is a consumer technology research and strategic marketing firm built by a team of seasoned consumer technology analysts. TDG’s mission is simple: to provide timely, actionable intelligence designed to best position new consumer technologies for rapid diffusion.

Contact details:
John Iovieno
Market Development Manager
1-413-662-3758
www.mindbranch.com


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